Yes in my backyard 2021

Een 10-daags zomerfestival in het Victoriepark Alkmaar als onderdeel van Karavaan Festival. Met straattheater, tentjestheater, eten & drinken en elke avond een live-concert in samenwerking met Poppodium Victorie. Voor YES IN MY BACKYARD verzorg ik de volledige marketingstrategie & communicatie:

ontwikkeling naam, beeld en huisstijl
marketingplan en -strategie
teksten
promotiemateriaal (programmaboekje, posters, zeildoeken, banners, merchandise, online en meer)
website
coordinatie film, vlog en foto
(landelijke) pers, recensies en persberichten
advertenties
nieuwsbrieven en mailings
social media
publieksonderzoek, analyses en verslaglegging
ticketing

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